Most mobile game marketing is done with ads in other free-to-play mobile games. Unless you play those types of games regularly, you’re unlikely to come across it.
I don’t touch any game I can’t pay for in full once and be done. So I know I’m not the target audience.
It’s funny seeing how much of my gaming is the 30 minutes to an hour detoxing after work before going to other tasks. I rarely play a game for hours on end anymore.
Shout out to Hades and Inscryption (Kaycee’s mod) for being less than an hour to beat a run. Perfect for a detox.