Juul was always a scapegoat. They are nothing other vapes aren’t; they were just popular at the wrong time and took the brunt of America’s ridiculous attitude to vaping
I feel like a lot of this is insinuation, like “young-looking” models - rather than marketing with old people? Like literally almost all marketing. Look at this:
that featured young-looking models wearing belly-exposing crop tops, ripped jeans and jean jackets with a bright color scheme.
What exactly is bad about this unless we assume these models were underage? Which they almost certainly weren’t
And you’re not interested in whether they actually did anything, not even enough to respond to my point. I’m not interested in “simping” for them, but I am interested in whether there is any substance to the accusations. That article provided insinuation, not substance.
I really don’t understand this - what would be different if they were? I have no problem with the idea that Juul was irresponsible or whatever in their marketing but it’s weird to me that this all seems to be based on generally eyeballing the marketing and being like “yeah this isn’t for smokers/This is directed at kids” with basically nothing to back it up.
Banning flavors was the most effective move to deter kids from vaping JUUL. They all use the gas station disposables now.
When I was an underage smoker, advertising did nothing to affect my purchase. It was all about access. If they really want to address underage vaping, they need to crack down on places that sell to minors, just as they did with cigarettes.
Add comment