You can try to teach people what a good consumption decision is w.r.t. global change. But it won’t work in 99% of cases. People are often emotionally attached to their way of living and many have tied a part of their identity to it.
I don’t care about what counts as excuses because there is no ethical consumption in capitalism. What I care about first and foremost is reducing GHG emissions effectively, within the system that we’re currently living in. And for everything else you have to offer people real alternatives if you want them to change their behaviour. And changing that behaviour will not come true by only making factual arguments but by understanding people’s emotions and identities and accounting for those in your argument. It’s clear that people in rural communities (and a large share of the population lives there) will drive cars for many years to come and these cars have to be EVs.