My dislike of it stems from the marketing ploy aspect. It feels like clickbait; authors trying to get hits from people looking up (or “interested in”) a certain game even if it may not be an accurate description.
I think the Doom-like FPS’s are getting called “Boomer Shooters” now, lol…but we’re ironically in a situation where we need a new term again. Or we would be if that genre were popular in the mainstream.
I think describing the game in the article as a “Management Sim inspired by Theme Hospital/Bullfrog” would get across the same concept, for example. I don’t think it’s difficult. I think it’s just becoming a popular thing for gaming journalists to do